Balance of Nature
TINA.org investigated Balance of Nature, Inc., a Utah-based dietary supplement company founded by Dr. Douglas Howard, and found that the company and its founder deceptively claimed that taking Balance of…
Balance of Nature Fruits and Veggies Supplements
Case Name (Date)
Kopels et al. v. Evig LLC d/b/a Balance of Nature and Dr. Douglas Howard
25-cv-1065, C.D. Cal.
(May 2025)
Product/Service
Balance of Nature Fruits and Veggies Supplements
Allegations
Misleadingly marketing that products provide “real nutrition” and maintain, protect and repair consumers’ health when they do not provide any meaningful nutrition and are not capable of providing such benefits
Status
Pending
Legal Action
Class-Action Tracker
Balance of Nature Fruit and Veggies Dietary Supplements
Allegations: Falsely marketing Fruits and Veggies dietary supplements
Balance of Nature Dietary Supplements
Allegations: Misrepresenting that its products are “the highest quality whole food supplements available”
Balance of Nature
Allegations: Misleadingly marketing that supplements treat various health conditions, contain “100% whole fruits and vegetables,” and provide the “[n]utritional equivalent of over 5 servings” of fruits and vegetables
The Latest
Balance of Nature’ ‘Fruits’ and ‘Veggies’ Supplements
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Court Orders Balance of Nature to Halt Supplement Sales
“The public cannot have confidence that their products are what they purport to be,” says the FDA.
Balance of Nature to Pay $1.1M to Settle Regulatory Action over False Health Claims
Lawsuit alleged company falsely advertised that its “Fruits” and “Veggies” supplements could prevent, treat or cure serious diseases.
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TINA.org Reports Balance of Nature’s Coronavirus Claims to FDA, FTC
Company falsely claims its ‘Fruits’ and ‘Veggies’ supplements can prevent and help treat the coronavirus.