Balance of Nature
TINA.org investigated Balance of Nature, Inc., a Utah-based dietary supplement company founded by Dr. Douglas Howard, and found that the company and its founder deceptively claimed that taking Balance of…
Balance of Nature Fruit and Veggies Dietary Supplements
Case Name (Date)
Spivey et al. v. Evig LLC d/b/a Balance of Nature et al.
24-cv-781, N.D. Ill.
(Jan. 2024)
Product/Service
Balance of Nature Fruits and Vegetables dietary supplements
Allegations
Falsely marketing that products provide consumers with nutrition to supplement their diet and fill in any nutritional gaps in their diets from not consuming daily requirements of fruits and vegetables
Falsely advertising that consumers who take products will feel more energetic and healthier
Illegally marketing that Balance of Nature products treat various illnesses and diseases – including pneumonia, diabetes, arthritis, cancer, and others – without FDA approval
Status
Pending
Legal Action
Class-Action Tracker
Balance of Nature Dietary Supplements
Allegations: Misrepresenting that its products are “the highest quality whole food supplements available”
Balance of Nature
Allegations: Misleadingly marketing that supplements treat various health conditions, contain “100% whole fruits and vegetables,” and provide the “[n]utritional equivalent of over 5 servings” of fruits and vegetables
The Latest
Court Orders Balance of Nature to Halt Supplement Sales
“The public cannot have confidence that their products are what they purport to be,” says the FDA.
Balance of Nature to Pay $1.1M to Settle Regulatory Action over False Health Claims
Lawsuit alleged company falsely advertised that its “Fruits” and “Veggies” supplements could prevent, treat or cure serious diseases.
A Growing List of Coronavirus Scams
A master list of known and alleged scams.
TINA.org Reports Balance of Nature’s Coronavirus Claims to FDA, FTC
Company falsely claims its ‘Fruits’ and ‘Veggies’ supplements can prevent and help treat the coronavirus.
A supplement company is using conservative radio to market itself as a coronavirus defense and treatment
Eric Hananoki, Media Matters