Class Action

Balance of Nature Fruit and Veggies Dietary Supplements

Class Action

Balance of Nature Fruit and Veggies Dietary Supplements


Case Name (Date)

Spivey et al. v. Evig LLC d/b/a Balance of Nature et al.
24-cv-781, N.D. Ill.
(Jan. 2024)


Product/Service

Balance of Nature Fruits and Vegetables dietary supplements


Allegations

Falsely marketing that products provide consumers with nutrition to supplement their diet and fill in any nutritional gaps in their diets from not consuming daily requirements of fruits and vegetables

Falsely advertising that consumers who take products will feel more energetic and healthier

Illegally marketing that Balance of Nature products treat various illnesses and diseases – including pneumonia, diabetes, arthritis, cancer, and others – without FDA approval


Status

Pending



Legal Action

Balance of Nature

Balance of Nature

TINA.org investigated Balance of Nature, Inc., a Utah-based dietary supplement company founded by Dr. Douglas Howard, and found that the company and its founder deceptively claimed that taking Balance of…


Class-Action Tracker

Balance of Nature

Class Action

Balance of Nature

Allegations: Misleadingly marketing that supplements treat various health conditions, contain “100% whole fruits and vegetables,” and provide the “[n]utritional equivalent of over 5 servings” of fruits and vegetables


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Balance of Nature

Off-balance testimonials abound on supplement site, as NAD refers health claims to the FTC.