Multi-Level Marketing v. Pyramid Schemes Consumer News Multi-Level Marketing v. Pyramid Schemes Multi-level marketing (Multilevel Marketing – a way of distributing products or services in which the distributors earn income from their own retail sales and from retail sales made by their…
Modeling Opportunity May Just Take Your Dough Consumer News Modeling Opportunity May Just Take Your Dough There’s nothing like a stranger telling you that you should be a model to boost your self-esteem. And there’s nothing like falling for a trap and losing your hard-earned money…
Green or Shady: Eco Friendly Scams Consumer News Green or Shady: Eco Friendly Scams We’ve all seen and heard the terms “green,” “eco-friendly,” “natural,” “environmentally safe,” and “ozone friendly” in ads or on product labels. Marketers across the globe have used these terms to…
Clothing: What Material is Really in Your Closet? Consumer News Clothing: What Material is Really in Your Closet? We all know that clothes look better on supermodels than on us. No news there. But when are clothing ads considered deceptive? Misleading ads for clothing and textiles come in…
Newsflash: News Sites Endorsing Diet Products May be Fake Consumer News Newsflash: News Sites Endorsing Diet Products May be Fake Move over before-and-after shots. Advertisers are now creating what appear to be legitimate news sites to shill bogus diet products. Claiming that weight loss supplements (A magical fruit that is…
Be Wary of the Loosely Regulated World of Weight Loss Supplements Consumer News Be Wary of the Loosely Regulated World of Weight Loss Supplements You’ve seen the ads – online, in magazines, and on TV. Pop this “all natural” pill for easy weight loss with zero effort. Those struggling with the roller coaster ride…
The Lure of the Before and After Consumer News The Lure of the Before and After The ubiquitous before and after shot is a staple of the industry, where even minor weight loss is exaggerated in the way that the photographs are presented. The before shots…
Hair-raising Hair Product Ads Consumer News Hair-raising Hair Product Ads Want to know the secret behind the lustrous, voluminous, “salon beautiful” hair that is featured in some television and print ads for hair products today? Extensions! Yup, fake hair. Well,…
It All Starts with a Good Foundation Consumer News It All Starts with a Good Foundation Socrates said that “beauty is a short-lived tyranny,” but cosmetic companies will have you believing otherwise. The vast majority of ads for foundation feature celebrities and models, regardless of age,…
Mascara: Jeepers Creepers, Where’d Ya Get Those Peepers? Consumer News Mascara: Jeepers Creepers, Where’d Ya Get Those Peepers? If you go by mascara ads that you see in magazines and on TV, modern mascara technology has evolved to the point of growing small hairy caterpillars on top of…
Know the Difference Between For-Profit and Nonprofit Schools Consumer News Know the Difference Between For-Profit and Nonprofit Schools The vast majority of private schools are nonprofits, or organizations that put all money earned back into the school. By contrast, a school that is operated for profit sends money…
Don’t Friend the Ramnit Worm Consumer News Don’t Friend the Ramnit Worm Hackers are now seeking new targets, moving from e-mail to social networking sites. In January 2012, experts at online security firm, Seculert, uncovered a powerful hybrid worm/virus that was burrowing…
You Said Do Not Call but Some Telemarketers are Doing it Anyway Consumer News You Said Do Not Call but Some Telemarketers are Doing it Anyway Americall was found to actually TRAIN its employees to ignore consumers’ requests to be placed on the company’s do not call list. How did the FTC know? Apparently, they put…
Is Your Cellphone Spying on You? Consumer News Is Your Cellphone Spying on You? The mobile phone world was rocked in November 2011 when a systems administrator from Connecticut posted a 17-minute video on YouTube showcasing how a hidden program installed on millions of…
Facebook’s Tracking Cookies Consumer News Facebook’s Tracking Cookies Facebook’s list of privacy abuses in 2011 seemed to grow by the minute. Tech savvy users of the 800 million-strong network reported that A browser or web cookie collects and…
Pharmaceuticals Top the Spam List Consumer News Pharmaceuticals Top the Spam List Spam levels have dropped to a 3-year record low, reports security firm, Symantec, in their November 2011 Intelligence Report. But before you start jumping up and down with excitement, keep…
Facebook’s “Sponsored Stories” Consumer News Facebook’s “Sponsored Stories” So, by now, we hope that you have taken our advice on how to block pop-ups ads and limit the amount of spam filling up your inbox. But though you…
Payday, Advanced-Fee and Guaranteed-Approval Loans Consumer News Payday, Advanced-Fee and Guaranteed-Approval Loans You’ve seen the ads: “No credit? No Problem!” or “We’ll get you a loan regardless of your credit” or “You’ve been pre-qualified!” And our personal favorite: “We don’t care about…
How Safe is Your Birth Control? Consumer News How Safe is Your Birth Control? In 2002, the birth control patch, Ortho Evra, hit the market and flew off the shelves as millions of women went to their doctors for this new, exciting birth control…
Smelling Your Path to Weight Loss? Consumer News Smelling Your Path to Weight Loss? We all know that pixie dust sprinkled on and around your body can make you fly, so why not a magic tastant crystal that you sniff to lose weight without…