Deceptive Income Claims – How Not to Market Your MLM Business Blog Deceptive Income Claims – How Not to Market Your MLM Business How income claims, even truthful ones, can be deceptive when marketing the MLM business opportunity.
Court Rules that Success by Health Was a Pyramid Scheme Blog Court Rules that Success by Health Was a Pyramid Scheme Court also finds that defendants made false and deceptive earnings claims.
Revisiting Shinola’s Made in USA Claims Three Years after FTC Inquiry Blog Revisiting Shinola’s Made in USA Claims Three Years after FTC Inquiry In focusing on express claims, did the FTC overlook implied claims that convey the same message?
When Truthful Testimonials Are Deceptive Blog When Truthful Testimonials Are Deceptive When it comes to testimonials, the truth will not always set marketers free.
Editorial and Sponsored Content: Whose Line Is It Anyway? Blog Editorial and Sponsored Content: Whose Line Is It Anyway? NAD decision regarding affiliate links sets a dangerous precedent for advertisers to manipulate editorial content.
Brain Training: Buyer Beware Blog Brain Training: Buyer Beware Neuroscientist questions the science behind brain training.
Breaking News: This Shouldn’t Be Advertised as Breaking News Blog Breaking News: This Shouldn’t Be Advertised as Breaking News Cable news appears to be redefining the meaning of breaking news and reaping ad dollars along the way.
The Danger of Loosely Regulated Supplements Blog The Danger of Loosely Regulated Supplements How we can protect ourselves from the $40-50 billion supplement industry amid a shrinking government?
When Federal Government Webpages Are MIA Blog When Federal Government Webpages Are MIA Broken links pose a problem for consumers seeking facts about ad claims.
What Social Media Can Teach Us about Consumer Protection Blog What Social Media Can Teach Us about Consumer Protection Arm consumers with X-ray vision to protect them from scams circulating on Facebook.
This Gift Basket’s Got Some Shadowy Service Charges Blog This Gift Basket’s Got Some Shadowy Service Charges 1-800-Flowers.com and its basket of pricing problems.
It Won’t Look Like This When You Land Blog It Won’t Look Like This When You Land Spoiler: There’s no oceanside in Hartford, Connecticut.
Flexiblity is not Free Blog Flexiblity is not Free The math doesn’t add up in your favor at FlexShopper.com’s rental site.
Perfect Food, Imperfect Packaging Blog Perfect Food, Imperfect Packaging Is this green super food supplement slack-filled or packed down?
A Prescription for a Congested Commute Falls Short Blog A Prescription for a Congested Commute Falls Short This doc’s pushing a quack cure.
Naturally Flavored with Natural Flavors Blog Naturally Flavored with Natural Flavors Is this iced tea indeed natural?
I Propose a National Ordinary Day Blog I Propose a National Ordinary Day Maybe we should re-think all of those national fill-in-the-blank days.. maybe not.
Why This Anti-Pyramid Scheme Bill is Outrageously Wrong for Consumers Blog Why This Anti-Pyramid Scheme Bill is Outrageously Wrong for Consumers POST HIGHLIGHTS • H.R. 5230 runs directly counter to 40 years of case law on pyramid schemes. • It obliterates the difference between distributor purchases for the business venture versus…
An Open Letter to Congress on H.R. 5230 Blog An Open Letter to Congress on H.R. 5230 Renowned pyramid scheme expert denounces proposed federal law.
The Confusing Price of Enjoying Art Blog The Confusing Price of Enjoying Art Advertised admission prices are not what they appear.