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Lasik Vision Institute

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Lasik Vision Institute

We recently received an e-mail advertising services from the Lasik Vision Institute (LVI). Our anti-Malware that sneaks onto your computer software blocked all of the links in the e-mail, which…

L’Oréal Mascara

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L’Oréal Mascara

The National Advertising Division (NAD) is the advertising industry’s self-regulatory body administered by the Council of Better Business Bureaus. has recommended that L’Oréal discontinue the use of eyelash inserts in…

Nivea Vital Cream

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Nivea Vital Cream

The The Advertising Standards Authority (ASA) is a self-regulatory body that monitors advertising in the United Kingdom. has upheld a complaint concerning a Nivea Vital moisturizing cream advertisement. The ad…

The Ugly Truth about the Beauty Industry

Blog

The Ugly Truth about the Beauty Industry

Beauty may be in the eye of the beholder but that doesn’t stop American consumers from spending nearly $8 billion on cosmetics every year. Not included in this figure are…

Ageless Male

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Ageless Male

Whenever you hear ads for a supplement making drug-like claims, it’s probably wise to cast a suspicious eye. From SiriusXM Radio: Ageless Male claims that it is a “best-selling supplement…

Callaway Razr Fit Xtreme driver

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Callaway Razr Fit Xtreme driver

Golf club maker Callaway said that their Razr Fit Xtreme driver was the “longest driver in golf” in print and web advertisements. Callaway tested five drivers to back up its…

Goodbye Pork Butt

Blog

Goodbye Pork Butt

The beef and pork industries are renaming 350 cuts of meat. What do these new meat monikers make us think of?

Drug Companies Pushing Prescription Pills in Ads

Consumer News

Drug Companies Pushing Prescription Pills in Ads

The polio vaccine, penicillin, open-heart surgery, magnetic resonance imaging, chemotherapy, Zoloft, LASIK, statins, heck, even Viagra have all contributed to the advancement of modern medicine. We’ve come a long way…

Gatorade Mobile App

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Gatorade Mobile App

Whether Gatorade is a better choice than water for athletes depends on the duration and intensity of the exercise, says science. Either way, we’re pretty sure water is not “the…

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