CATrends: Unscented Deodorants and Antiperspirants Consumer News CATrends: Unscented Deodorants and Antiperspirants Lawsuits allege marketing doesn’t pass the smell test.
Secret ‘Aluminum Free’ Deodorant Ad Alert Secret ‘Aluminum Free’ Deodorant Why is Secret making a big deal out of something that is true of all deodorants?
CATrends: ‘Anti Stain’ and ‘Anti Mark’ Antiperspirants Consumer News CATrends: ‘Anti Stain’ and ‘Anti Mark’ Antiperspirants Class-action lawsuits allege antiperspirants’ marketing claims don’t stick.
Lume Deodorant’s ‘Aluminum-Free,’ ‘Clinically Proven’ Odor Control Claims Ad Alert Lume Deodorant’s ‘Aluminum-Free,’ ‘Clinically Proven’ Odor Control Claims Consumers should sweat these claims.
Native Deodorant Ad Alert Native Deodorant NAD finds evidence lacking to support claims to absorb moisture and protect against underarm wetness.
Tom’s of Maine’s ‘Naturally Dry’ Deodorant Ad Alert Tom’s of Maine’s ‘Naturally Dry’ Deodorant It’s the “natural” deodorant whose sole active ingredient is not natural.
Dove Advanced Antiperspirant Deodorant Class Action Dove Advanced Antiperspirant Deodorant Allegations: Falsely marketing that products contain natural oil ingredients when the oils in them are synthetic
Ban Unscented Antiperspirant and Deodorant Class Action Ban Unscented Antiperspirant and Deodorant Allegations: Falsely marketing products as unscented
Secret Invisible Solid Antiperspirant and Deodorant Class Action Secret Invisible Solid Antiperspirant and Deodorant Allegations: Falsely marketing products as unscented
Lady Speed Stick Stain Guard Antiperspirant Class Action Lady Speed Stick Stain Guard Antiperspirant Allegations: Misleadingly marketing that the antiperspirants fight yellow stains and do not leave white marks when an ingredient in them causes both
Degree MotionSense UltraClear Black + White Dryspray Antiperspirant Class Action Degree MotionSense UltraClear Black + White Dryspray Antiperspirant Allegations: Misleadingly marketing that products reduce white marks and yellow stains when they actually cause both
Degree MotionSense UltraClear Black + White Women’s Antiperspirants Class Action Degree MotionSense UltraClear Black + White Women’s Antiperspirants