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Can You Spot the Ad: Yahoo!

Consumer News

Can You Spot the Ad: Yahoo!

Introducing a new interactive feature that delves into the world of native advertising.

These Companies Should Get Coal in their Holiday Stockings

Consumer News

These Companies Should Get Coal in their Holiday Stockings

Some notable companies facing deceptive advertising claims.

Report Says ComputerCOP Software Cops Give Away Is “Spyware”

Consumer News

Report Says ComputerCOP Software Cops Give Away Is “Spyware”

Digital rights group says it’s time for law enforcement “to take away ComputerCOP’s badge.”

NoFlame E-Cigs Blows Smoke about Terms

Ad Alert

NoFlame E-Cigs Blows Smoke about Terms

How automatic enrollment into the e-cigarette’s continuity program is slipped under the radar.

Oh, Verizon

Blog

Oh, Verizon

Navigating the minefield of wireless customer service.

Why Does that Burger Look Better in the Ad than in the Wrapper?

Consumer News

Why Does that Burger Look Better in the Ad than in the Wrapper?

Why don’t these photos match?

E-Cigarettes Hitting Teen Targets?

Consumer News

E-Cigarettes Hitting Teen Targets?

As more teens vape, lawmakers worry about e-cig ads.

Equinox Anti-Wrinkle Products

Ad Alert

Equinox Anti-Wrinkle Products

We recently received a tip from a reader about Equinox Anti-Wrinkle products, which are currently being advertised around the web. Equinox sells moisturizers that are supposed to dramatically improve the…

Instant Checkmate

Ad Alert

Instant Checkmate

Instant Checkmate advertises its “new controversial” website as a way for “anyone with a computer” to view arrest records and perform background checks on friends and family. But can they…

Is the New Cool a Smokeless Smoke?

Consumer News

Is the New Cool a Smokeless Smoke?

All the cool kids are doing it, but are e-cigs a less harmful alternative or just a new way to get addicted to nicotine?

Is that a Real Query Result or a Paid Ad?

Consumer News

Is that a Real Query Result or a Paid Ad?

FTC tells search engines to distinguish sponsored results.

LowerMyBills.com Probably Won’t Dissolve Your Worry

Ad Alert

LowerMyBills.com Probably Won’t Dissolve Your Worry

Ads for life and car insurance fail to deliver any substantive meaning.

Complaint by truthinadvertising.org Prompts Decision Against Children’s Supplement

Press Release

Complaint by truthinadvertising.org Prompts Decision Against Children’s Supplement

TINA.org Renews Call for U.S. Regulators to Act MADISON, Conn., June 26, 2013 — After an investigation prompted by a complaint from truthinadvertising.org (TINA.org), the Portuguese advertising authority has issued…

The Fine Print – Read It

Consumer Basics

The Fine Print – Read It

What the ad giveth, the fine print is not supposed to taketh away.

Mascara: Jeepers Creepers, Where’d Ya Get Those Peepers?

Consumer News

Mascara: Jeepers Creepers, Where’d Ya Get Those Peepers?

If you go by mascara ads that you see in magazines and on TV, modern mascara technology has evolved to the point of growing small hairy caterpillars on top of…

Victoria’s Secret is ignoring a massive shift in the lingerie industry — and it could be costing them tons of money