
Herbal Essences Bio Renew Vanilla Honey & Vitamin B Shampoo
Allegations: Misleadingly marketing shampoos as plant-based and natural by using the phrase “Real Botanicals” and the Royal Botanical Gardens Kew seal on the bottles
Casolari et al. v. The Procter & Gamble Co.
22-cv-235, S.D. Ohio
(May 2022)
Old Spice and Secret aerosol antiperspirant and deodorant sprays
Pantene, Aussie, Herbal Essences and Waterless aerosol dry shampoos and conditions
Certain Old Spice and Hair Foods aerosol dry shampoos
Failing to disclose products contain the carcinogen benzene
Pending
Allegations: Misleadingly marketing shampoos as plant-based and natural by using the phrase “Real Botanicals” and the Royal Botanical Gardens Kew seal on the bottles
Allegations: Falsely marketing the percentage of natural ingredients in products
Allegations: Failing to disclose that products contain the carcinogen benzene
Allegations: Failing to disclose products contain the carcinogen benzene
Green marketing claims you should think twice about.
Self-regulatory body calls supporting evidence behind superiority claims “materially flawed.”
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They’re advertised as “flushable” but wastewater officials and consumers say that claim falls short.