
Häagen-Dazs Vanilla Milk Chocolate Ice Cream Bars
Allegations: Falsely marketing products as vanilla ice cream dipped in milk chocolate
Rice et al v. Dreyer’s Grand Ice Cream, Inc.
21-cv-3814, N.D. Ill.
(July 2021)
Häagen-Dazs Vanilla Milk Chocolate Almond Ice Cream Bars
Misleadingly marketing that ice cream is covered in milk chocolate when the ingredients list reveals the coating contains an ingredient (coconut oil) not found in chocolate
Allegations: Falsely marketing products as vanilla ice cream dipped in milk chocolate
Allegations: Misleadingly marketing that the coating is “Rich Milk Chocolate” when it contains an ingredient not found in chocolate
Patrick Coffee, The Wall Street Journal
Pet-safe and eco-friendly claims may be streaky.
Ads don’t always give the full picture.
TINA.org investigations expose the truth and prompt marketing changes
You don’t need to be a student to get these discounted prices.