Crest Charcoal Toothpastes

Case Names (Date)

Housey et al v. Procter & Gamble Co.
21-cv-2286, S.D.N.Y.
(March 2021)

Parks et al v. The Procter & Gamble Co.
21-cv-258, S.D. Ohio
(April 2021)

Product/Service

Allegations

Misleadingly marketing toothpastes as safe for enamel, gentle, whitening, and healthy for gums when they pose safety risks and charcoal is abrasive to enamel and gums

Status

Housey case: Dismissed When a complaint is dismissed with prejudice, it cannot be refiled.

Parks case: Stayed

Class-Action Tracker

Crest Gum & Enamel Repair Toothpaste

Class Action

Crest Gum & Enamel Repair Toothpaste

Allegations: Falsely advertising that toothpaste will repair gums

Crest Gum & Enamel Repair Toothpastes

Class Action

Crest Gum & Enamel Repair Toothpastes

Allegations: Falsely marketing that the toothpastes repair gums

Crest and Oral-B Gum & Enamel Repair Toothpastes

Class Action

Crest and Oral-B Gum & Enamel Repair Toothpastes

Allegations: Misleadingly representing that toothpastes will repair damaged gums and enamel

Crest Gum & Enamel Repair Toothpastes

Class Action

Crest Gum & Enamel Repair Toothpastes

Allegations: Misleadingly representing that toothpaste will repair damaged gums and enamel

Crest Sensitivity Toothpaste

Class Action

Crest Sensitivity Toothpaste

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