Crest Charcoal Toothpastes
Allegations: Misleadingly marketing charcoal toothpastes as safe, gentle, whitening, and healthy when they pose safety risks and are abrasive
Crest Gum & Enamel Repair Toothpastes
Case Name (Date)
Keirsted et al v. The Proctor & Gamble Co.
21-cv-5648, M.D. Fla.
(May 2021)
Product/Service
Crest Gum & Enamel Repair Toothpaste
Allegations
Misleadingly representing that toothpaste will repair damaged gums and enamel
Status
Pending
Class-Action Tracker
Crest and Oral-B Gum & Enamel Repair Toothpastes
Allegations: Misleadingly representing that toothpastes will repair damaged gums and enamel
Crest Gum & Enamel Repair Toothpastes
Allegations: Falsely marketing that the toothpastes repair gums
Crest Gum & Enamel Repair Toothpaste
In January 2021, a class-action lawsuit was filed against The Procter & Gamble Company for allegedly falsely advertising that Crest Gum & Enamel Repair Toothpaste will repair gums when, according…
Crest Sensitivity Toothpaste
March 2014: The appeal was dismissed When a complaint is dismissed with prejudice, it cannot be refiled. pursuant to a settlement agreement. The terms of the settlement have not been…
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