Grupo Bimbo
The Latest
CATrends: What the Fudge?
Lawsuits allege brownie brands and others lack the essential dairy ingredients to call their products fudge.
Heart-Healthy Certification: The Price is the Right
And it’s a hearty fee that food manufacturers pay for the right to display the AHA’s heart-check mark.
Pop-Ups and the Bimbo Bear
I don’t like An advertisement that pops up in a new window when you’re browsing the internet. ads. They’re like someone interrupting you in the middle of a conversation –…
Class-Action Tracker
Entenmann’s Butter Loaf Cakes
Allegations: Misleadingly marketing products as “All Butter” without adequately disclosing that artificial flavors enhance the butter taste
Entenmann’s Butter Loaf Cake
Allegations: Misleadingly marketing cakes as “all butter” when they contain artificial flavors that enhance the butter taste
Sara Lee All Butter Pound Cake
Allegations: Misleadingly marketing pound cake as made with “all butter” when it contains other shortening ingredients
Sara Lee’s All Butter Pound Cakes
Allegations: Misleadingly marketing that butter is the only shortening ingredient in the cake when it’s not
Sara Lee All Butter Pound Cake
Allegations: Misleadingly marketing that butter is the only shortening ingredient when it’s not
Entenmann’s All Butter Loaf Cake
Allegations: Falsely marketing that butter is the only shortening ingredient when it isn’t
Entenmann’s Chocolate Fudge Iced Cake
Allegations: Misleadingly marketing that the icing is fudge when it is missing ingredients essential to fudge and contains ingredients not found in fudge
Entenmann’s All Butter Loaf Cakes
Allegations: Misleadingly marketing the cakes as “All Butter” when they also contain soybean oil
Bimbo Bakeries
April 2020: A federal judge granted preliminary approval of a settlement agreement in which the company agreed to change the marketing materials for several of its baked goods. According to…