Entenmann’s Butter Loaf Cakes
Allegations: Misleadingly marketing products as “All Butter” without adequately disclosing that artificial flavors enhance the butter taste
Bartosiake et al v. Bimbo Bakeries USA, Inc.
21-cv-4495, N.D. Ill.
(Aug. 2021)
Entenmann’s Chocolate Fudge Iced Cake
Misleadingly marketing that the icing is fudge when it is missing ingredients essential to fudge (butter and milk) and contains ingredients not found in fudge (vegetable oils and whey)
Pending
Allegations: Misleadingly marketing products as “All Butter” without adequately disclosing that artificial flavors enhance the butter taste
Allegations: Misleadingly marketing cakes as “all butter” when they contain artificial flavors that enhance the butter taste
April 2020: A federal judge granted preliminary approval of a settlement agreement in which the company agreed to change the marketing materials for several of its baked goods. According to…
Lawsuits allege brownie brands and others lack the essential dairy ingredients to call their products fudge.
I don’t like An advertisement that pops up in a new window when you’re browsing the internet. ads. They’re like someone interrupting you in the middle of a conversation –…