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Marketing Tactic


Our Ad Alerts are not just about false and deceptive marketing issues, but may also be about ads that, although not necessarily deceptive, should be viewed with caution. Ad Alerts can also be about single issues and may not include a comprehensive list of all marketing issues relating to the brand discussed.

CeraVe

Ad Alert

CeraVe

Do dermatologists really recommend CeraVe more than any other skincare brand?

B17

Ad Alert

B17

How Amazon steers consumers toward unproven and potentially dangerous products containing a fake vitamin called B17.

Naples Soap Company

Ad Alert

Naples Soap Company

From “cruelty free” to “Made in the USA,” TINA.org finds personal care company’s marketing awash with questionable labels.


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