Just How ‘Diet’ Is That Diet Soda? Consumer News Just How ‘Diet’ Is That Diet Soda? Advocacy group urges federal agencies to investigate what they call deceptive “diet” claims.
Throwing the Red Flag on Super Bowl Claims Consumer News Throwing the Red Flag on Super Bowl Claims The commercials may be funny but don’t be fooled by some of the claims.
Where the Super Bowl Ads Really Are Consumer News Where the Super Bowl Ads Really Are Super Bowl commercials appear in places you might not think of.
Consumers Helping to Hawk Products During Super Bowl Consumer News Consumers Helping to Hawk Products During Super Bowl From cars to pizza, companies are increasingly finding ways to involve consumers in game day commercials.
Companies Accused of Greenwashing Consumer News Companies Accused of Greenwashing When companies green it, they better mean it.
Which Super Bowl 51 Advertisers Have Fumbled Ad Claims? Consumer News Which Super Bowl 51 Advertisers Have Fumbled Ad Claims? More than 80 percent of companies advertising in this year’s game have faced deceptive advertising challenges.
Ad or Not? Kris, Kendall Jenner and Proactiv Consumer News Ad or Not? Kris, Kendall Jenner and Proactiv Fans decry mom’s crocodile tears in teaser post that turns out to be spon con.
Winter Olympics Stumble Out the Gate Re #Ad Disclosure Consumer News Winter Olympics Stumble Out the Gate Re #Ad Disclosure These brand-relationship disclosures are far from world-class.
Which Super Bowl Advertisers Have Run Afoul of Ad Laws? Consumer News Which Super Bowl Advertisers Have Run Afoul of Ad Laws? A majority have faced false-ad challenges within past five years.
What Extra Ingredients are in Your Natural Stevia Product? Consumer News What Extra Ingredients are in Your Natural Stevia Product? Ingredient labels can have surprises.