Ad or Not? Kris, Kendall Jenner and Proactiv Consumer News Ad or Not? Kris, Kendall Jenner and Proactiv Fans decry mom’s crocodile tears in teaser post that turns out to be spon con.
Winter Olympics Stumble Out the Gate Re #Ad Disclosure Consumer News Winter Olympics Stumble Out the Gate Re #Ad Disclosure These brand-relationship disclosures are far from world-class.
Which Super Bowl Advertisers Have Run Afoul of Ad Laws? Consumer News Which Super Bowl Advertisers Have Run Afoul of Ad Laws? A majority have faced false-ad challenges within past five years.
Energy Drinks Are Surging. So Are Their Caffeine Levels. Media Coverage Energy Drinks Are Surging. So Are Their Caffeine Levels. Julie Creswell, The New York Times
SunChips “100% Whole Grain” Claims Class Action SunChips “100% Whole Grain” Claims Allegations: Falsely marketing products as “100% Whole Grain”
Does Gatorade ‘Hydrate Better than Water’? Ad Alert Does Gatorade ‘Hydrate Better than Water’? Lawsuits take aim at sports drinks’ superior hydration claim.
G Organic Ad Alert G Organic No artificial flavors but be mindful of sugar in this new line of Gatorade organic drinks.
What Extra Ingredients are in Your Natural Stevia Product? Consumer News What Extra Ingredients are in Your Natural Stevia Product? Ingredient labels can have surprises.