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The Enduring Primacy of Retail Sales in an MLM Context

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The Enduring Primacy of Retail Sales in an MLM Context

POST HIGHLIGHTS • Meaning of Amway rules (1979), especially the “70% rule” and subsequent deterioration • Koscot (1975), Omnitrition (1996), and BurnLounge (2014) provide seminal rulings on the determination of…

A Lullaby of Deception

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A Lullaby of Deception

For Mike Huckabee’s next trick, a supplement that is ‘clinically proven’ to help users fall asleep, stay asleep and wake up refreshed.

Toying with Gender Marketing

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Toying with Gender Marketing

Not all girls like to play with dolls. What’s a race car girl to do when her favorite toys are marketed towards boys?

Is it Art or Advertising?

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Is it Art or Advertising?

In today’s world it is getting tougher all the time to distinguish between marketing materials and art or entertainment.

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