5 Ad Trends to Be Wary of in 2021

From fairwashing to fragrance, consumers have plenty to watch out for in 2021.

Starbucks Stores

Regulatory Inquiries Put Essential Oils MLM doTerra on the Defensive

MLM’s health claims fail to stand up to an increased level of scrutiny amid a worldwide pandemic.

Curamin Pain Relief Products

Allegations: Falsely advertising that Curamin products relieve pain when there is no scientific evidence showing that curamin relieves pain

P.F. Chang’s

Allegations: Misleadingly advertising that items on its menu contain “Krab Mix” when they don’t contain any crab meat

Benefiber

If you see a supplement marketed as “clinically proven,” pump your brakes.

Prevagen: The Dismal Facts & Figures that Led to TINA.org’s Objection

Pending class-action settlement leaves consumers behind.

No-Hide Dog Chews

Allegations: Misleadingly advertising that No-Hide dog chews do not have any rawhide in them when they do

Turning on the FTC’s Made in USA Penalty Switch

TINA.org supports new rule that will beef up enforcement of #MadeinUSA.

Compostable Plates and Bowls from Amazon

Allegations: Misleadingly advertising disposable plates and bowls as compostable

Discounts at Ross Stores

FTC Brain Claims Cases Since 1995

Since 1995, the FTC has brought nearly 70 actions over deceptive brain claims.

Godiva Chocolate

Allegations: Falsely advertising that chocolates are made in Belgium when they are made in Pennsylvania

Method Household Cleaning Products

Allegations: Misleadingly advertising Method household cleaners as “non-toxic”

Simple Green Cleaning Products

Allegations: Falsely advertising Simple Green cleaning products as “Non-Toxic”

Ad Watchdog TINA.org Reports Herbalife’s Coronavirus Claims to FTC

MADISON, CONN. April 28, 2020 – Truthinadvertising.org (TINA.org) has filed a complaint against multilevel marketing company Herbalife with the Federal Trade Commission (FTC) for deceptive claims that Herbalife products can…

GreenPan

Class-action lawsuit against cookware company challenges its “green” claims.

TINA.org Reports Balance of Nature’s Coronavirus Claims to FDA, FTC

Company falsely claims its ‘Fruits’ and ‘Veggies’ supplements can prevent and help treat the coronavirus.

Williams-Sonoma to Pay $1 Million to Settle Deceptive Ad Lawsuit Sparked by TINA.org

Retailer To Stop Misleading Made in USA Claims MADISON, CONN. April 1, 2020  Acting on a complaint filed by ad watchdog truthinadvertising.org (TINA.org), the Federal Trade Commission (FTC) has reached…

Doggie Dailies

Dog supplement manufacturer makes changes to Amazon listing following TINA.org inquiry.