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The Interactive Advertising Bureau

Consumer Basics

The Interactive Advertising Bureau

The Interactive Advertising Bureau (IAB) is an organization of online advertising businesses.  Since its inception in 1996, the IAB has developed guidelines, standards, and best practices for the online advertising…

Network Advertising Initiative

Consumer Basics

Network Advertising Initiative

The Network Advertising Initiative (NAI) is a self-regulatory coalition of online advertising companies, including AOL Advertising, Google, Microsoft Corporation, and Yahoo! Inc.  The organization was established in 2000 amid increasing…

Bounty

Ad Alert

Bounty

An argument for embedded advertising disclosures in sponsored social media posts.

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