Search - Truth in Advertising

Roblox Brand Avatar Influencers

During its investigation of Roblox, TINA.org compiled a sampling of more than 20 avatar influencers (i.e., Roblox avatars created by social media influencers) failing to disclose their material connections to…

FabKids Deceptive Influencer Marketing

Evidence

FabKids Deceptive Influencer Marketing

The following is a sampling of more than 45 FabKids ads on Instagram accounts across more than 25 different social media influencers in which the influencers failed to disclose their…

Savage X Fenty Deceptive Influencer Marketing

Evidence

Savage X Fenty Deceptive Influencer Marketing

The following is a sampling of 70 Savage X Fenty ads on Instagram accounts (and one TikTok account) across 21 different social media influencers in which the influencers failed to…

Nutrafol Influencer Database

Evidence

Nutrafol Influencer Database

The following is a sampling of more than 30 social media influencer ads for Nutrafol published since June 1, 2022 in which the influencers failed to clearly and conspicuously disclose…

HelloFresh Influencer Database

Evidence

HelloFresh Influencer Database

The following is a sampling of more than a dozen social media influencer ads for HelloFresh in which the influencers failed to disclose their material connection to the company in…

Ghost Influencer Database

Evidence

Ghost Influencer Database

A TINA.org and Rudd Center investigation has catalogued a sampling of more than 50 social media influencer ads for Ghost in which the influencers failed to disclose their material connection…

USANA Influencer Marketing Database

Evidence

USANA Influencer Marketing Database

A 2021 TINA.org investigation found that numerous USANA-sponsored athletes advertise company products on their social media accounts without clearly and conspicuously disclosing their material connection to the company in violation…

2022 Forever Living Influencer Database

Evidence

2022 Forever Living Influencer Database

A TINA.org investigation into Forever Living identified several examples of Forever Living-sponsored athletes advertising company products on their social media accounts without clearly and conspicuously disclosing their material connection to…

Virtual Influencers Database

Evidence

Virtual Influencers Database

A 2019-2020 TINA.org investigation into the emerging use of virtual influencers in social media marketing has catalogued a sampling* of 28 virtual influencers ranging from the human-like to the overtly…

Nutrafol Health Claims

Evidence

Nutrafol Health Claims

TINA.org investigated Nutrafol and found that it advertises its supplements as “medical-grade” and “clinically proven” to increase hair growth and prevent hair loss, as well as able to balance hormones…

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