Arm & Hammer Clean Burst Laundry Detergent

Allegations: Misleadingly marketing products as environmentally friendly

Berkshire EcoSoft Blanket

Allegations: Falsely marketing blankets as environmentally friendly

Lululemon’s Be Planet Campaign

Allegations: Falsely marketing that the company will become more sustainable and minimize its environmental impact

Apple Watch Sport Band, Ocean Band, and Nike Sport Band

Allegations: Falsely advertising products as designed for human health, environmental sustainability, and everyday use

Consumers Throw Flags on Super Bowl Advertisers

Six big game marketers that have been accused of fumbling ad claims.

Gore-Tex Fabric

Allegations: Misleadingly marketing products as sustainable and misrepresenting the extent of the company’s environmental footprint

Keurig Reported to Regulators for Deceptively Marketing K-Cups as Recyclable

MADISON, CONN. Jan. 27, 2026 – Beverage giant Keurig Dr Pepper is deceptively marketing its single-serve K-Cup pods as “recyclable” in violation of state and federal laws, according to an…

Bumble Bee Tuna’s ‘Dolphin Safe’ Claims

Lawsuit alleges company’s tuna fishing methods kill dolphins, despite a “dolphin safe” logo on the can.

How Causewashing Deceives Consumers

For decades, brands have been supporting causes — or rather pretending to support causes — to boost sales.

Allbirds Running Shoes

Allegations: Misleadingly marketing running shoes as environmentally friendly

U-Haul’s Hidden Fees

How a $19.95 rental can cost you more than $60.

ActivePure Technology Air Purifiers

Products’ purported efficacy against COVID-19 reflects results from lab studies, not real-world studies. There’s a big difference.

Cascade Platinum

Detergent brand uses greenwashing in effort to convince consumers that running a less than full dishwasher is actually good for the environment.

Decoding Cosmetics Claims: ‘Not Tested on Animals,’ ‘Cruelty Free’

TINA.org investigates what’s behind the cruelty-free logos on the labels of cosmetic products.

GreenPan Cookware

Dairy Products from Tillamook County Creamery Association

Allegations: Deceptively marketing that the milk used in its dairy products comes from cows on small family farms in Tillamook County that are better for the environment, local community, and…

Kirkland Signature Cleaners

Volkswagen “Clean Diesel” Vehicles

Allegations: Falsely marketing “Clean Diesel” vehicles as high performing, fuel efficient, green, and environmentally-friendly

FreshWorks Produce Saver Products

Nutrio2

The breathing room for this supplement decreases as NAD refers claims to the FTC.