Fairlife Milk Ad Alert Fairlife Milk Company’s animal welfare claims – and brand name – face increasing scrutiny.
EXPERT Professional Wood Care Stain & Seal Ad Alert EXPERT Professional Wood Care Stain & Seal Pet-safe and eco-friendly claims may be streaky.
Virgin Atlantic: ‘100% Sustainable Aviation Fuel’ Ad Alert Virgin Atlantic: ‘100% Sustainable Aviation Fuel’ Ad regulator finds term potentially misleading in context of radio ad.
Gucci’s Exotic Skin Products Ad Alert Gucci’s Exotic Skin Products Former sales associate files lawsuit accusing luxury brand of greenwashing.
U-Haul: Save the Trees Ad Alert U-Haul: Save the Trees TINA.org looks into the math behind company’s environmental claim.
Crest ‘Recycle Ready’ Toothpaste Tubes Ad Alert Crest ‘Recycle Ready’ Toothpaste Tubes The bottom line? Toothpaste tubes aren’t generally getting recycled.
HoldOn Trash Bags’ Environmental Claims Ad Alert HoldOn Trash Bags’ Environmental Claims Company walks back composting claim following TINA.org inquiry sparked by self-regulatory ad challenge.
Lululemon’s ‘Be Planet’ Sustainability Campaign Ad Alert Lululemon’s ‘Be Planet’ Sustainability Campaign Canadian law enforcement agency opens inquiry into apparel company’s green claims.
‘Forever Chemicals’ in Band-Aids Ad Alert ‘Forever Chemicals’ in Band-Aids Lawsuit alleges environmental claims don’t stick.
JBS: ‘Net Zero by 2040’ Ad Alert JBS: ‘Net Zero by 2040’ Regulators have a beef with company’s climate pledge.
Domino’s ‘Recyclable’ Pizza Boxes Ad Alert Domino’s ‘Recyclable’ Pizza Boxes Why you may find it hard to “do your slice.”
BMW’s ‘Zero Emissions Cars’ Ad Alert BMW’s ‘Zero Emissions Cars’ U.K. regulator bans Google ad for misleading consumers on the environmental impact of automaker’s EVs.
HeySunday’s Plastic-Free, Biodegradable Claims Ad Alert HeySunday’s Plastic-Free, Biodegradable Claims Company makes marketing changes following TINA.org inquiry.
Starbucks’ Ethically Sourced Coffee and Tea Claims Ad Alert Starbucks’ Ethically Sourced Coffee and Tea Claims Lawsuit tells a different story about the treatment of workers on Starbucks’ source farms.
Nike’s ‘Sustainability’ Collection Ad Alert Nike’s ‘Sustainability’ Collection Lawsuit accuses retailer of greenwashing.
Secret Clinical 72 HR Clear Gel Ad Alert Secret Clinical 72 HR Clear Gel Excess product packaging collides with commitments to sustainability.