Class Action

Toyota’s “Tire Savings Event”

Class Action

Toyota’s “Tire Savings Event”

In February 2017, a class-action lawsuit was filed against Toyota for allegedly deceptively promoting a “tire savings event.” According to the complaint, Toyota represents that consumers who purchase three tires at regular price get a fourth tire for $1 when, in reality, the regular price of the tires was increased above their normal selling price so consumers were not really getting the represented discount. For example, the named plaintiff was offered three tires at $173 each plus one at $1 when the regular price of the tires before the promotion was $149.30. (Presti et al v. Toyota Motor Sales (U.S.A.), Inc., and Colonial Imports Corp., d/b/a Toyota of Nashua, Case No. 17-cv-10320, D. MA.)

For more information about the marketing of car products and TINA.org’s coverage of the topic, click here.


Class-Action Tracker

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Class Action

RAV4 Vehicles

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Class Action

RAV4 Hybrid Vehicles

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Class Action

Toyota RAV4s

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Toyota Vehicles

Class Action

Toyota Vehicles

In February 2020, a class-action lawsuit was filed against Toyota for allegedly misleadingly marketing 2018-2019 Toyota vehicles equipped with certain low-pressure fuel pumps as safe and dependable when, according to…

Bluetooth Hands-Free Phone Systems in Toyota Vehicles

Class Action

Bluetooth Hands-Free Phone Systems in Toyota Vehicles

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Features of Headlights in Toyota Rav 4

Class Action

Features of Headlights in Toyota Rav 4

A false advertising class-action lawsuit was filed against Toyota in November 2017 (and amended in June 2018). Specifically, the complaint claims that the company falsely advertises that the headlights in…

Prius Plug-In

Class Action

Prius Plug-In

In July 2016, a class-action lawsuit was filed against Toyota for allegedly representing that the Prius Plug-In can operate for approximately 13 miles on a full charge without adequately disclosing…


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