Unilever’s Dry Shampoos
Allegations: Failing to disclose that products may contain the carcinogen benzene
Little et al. v. Unilever United States, Inc.
22-cv-1189, D. Conn.
(Sept. 2022)
Loudenslager et al. v. Unilever United States Inc.
23-cv-625, D. Conn.
(Dec. 2022)
Suave, TIGI, Tresemmé, Dove, Nexxus, and Living Proof dry shampoos
Failing to disclose products contain high levels of the carcinogen benzene
Little case: Pending
Loudenslager case: Consolidated with similar lawsuits in Little v. Unilever
Allegations: Failing to disclose that products may contain the carcinogen benzene
Allegations: Failing to disclose that products contain the carcinogen benzene
Allegations: Falsely marketing that products contain natural oil ingredients when the oils in them are synthetic
Allegations: Failing to disclose that products contain the carcinogen benzene
Allegations: Misleadingly representing that products prevent white marks and stains when they actually cause both
Allegations: Falsely marketing products as causing “no white marks on 100 colors” and being “invisible” when the active ingredient actually causes white marks
Allegations: Deceptively marketing products as “anti yellow stains” and “anti white marks” when the active ingredient actually causes both
Allegations: Misleadingly advertising bodywash as “microbiome gentle” when it contains ingredients that cause skin reactions, and as containing “skin-natural nourishers” when it contains synthetic ingredients
In August 2020, a class-action lawsuit was filed against Unilever for allegedly deceptively using You know when you buy a big bag of chips, and you’re all psyched for a…
October 2019: This case was transferred from state court to federal court. (Case No. 19-cv-2704, E. D. MO.) July 2019: A class-action lawsuit was filed against Unilever for allegedly misleadingly…
October/November 2015: This action was dismissed When a complaint is dismissed with prejudice, it cannot be refiled., in accordance with the terms of a Confidential Settlement Agreement. June 2015: A…
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