
Natura Interior Paints
Allegations: Falsely marketing that paints produce “Zero emissions” and “Zero VOCs”
November 2018: This case was voluntarily dismissed When a complaint is dismissed with prejudice, it cannot be refiled..
September 2018: The parties notified the Court that they reached a settlement agreement.
March 2018: The lawsuit was transferred to federal court. (Poole et al v. Benjamin Moore & Co., Inc., Case No. 18-cv-5168, W.D. Wash.)
January 2018: A false advertising class-action lawsuit was filed against Benjamin Moore & Co. for allegedly falsely marketing its Natura Paint as a green product that is emission-free and contains no volatile organic compounds (VOC) when, according to plaintiffs, the paint is not emission-free and does contain VOC toxins. (Poole et al. v. Benjamin Moore & Co., Inc., 18-2-00231-18, Washington State Court – Kitsap)
Allegations: Falsely marketing that paints produce “Zero emissions” and “Zero VOCs”
Legislators should protect the work of the Consumer Financial Protection Bureau.
What does “human-grade” dog food actually mean?
The statement, “Manufactured in the USA 100%,” had appeared on product packaging.
E.J. Schultz, Ad Age
MADISON, CONN. April 9, 2025 — Dutch automaker Stellantis has paused its new “American Born” campaign after getting called out by consumer advocacy organization truthinadvertising.org (TINA.org). Released in the wake…