
L’Oréal
TINA.org objected to a settlement that sought to resolve claims filed by the FTC against L’Oréal for deceptively advertising its Lancôme Génifique and L’Oréal Paris Youth Code skincare products by…
September 2020: A federal judge dismissed the complaint concluding that a “simple reading” of the ingredients list and other statements on the product label make it clear that the hair products do not contain keratin.
May 2019: A class-action lawsuit was filed against L’Oreal for allegedly falsely advertising that EverSleek KeratinCaring shampoos and conditioners contain keratin when, according to plaintiffs, the products do not contain any keratin and do not provide benefits associated with the ingredient. (DeVane et al v. L’Oreal USA, Inc., Case No. 19-cv-4362, S.D.N.Y.)
TINA.org objected to a settlement that sought to resolve claims filed by the FTC against L’Oréal for deceptively advertising its Lancôme Génifique and L’Oréal Paris Youth Code skincare products by…
Allegations: Misleadingly representing that products were safe
Allegations: Misrepresenting that products were safe when they contained, or were at risk of containing, the carcinogen benzene
Allegations: Falsely advertising sunscreens as waterproof
Allegations: Falsely marketing the mascara as safe when it contains substances that can be harmful to humans
Allegations: Misleadingly marketing cosmetics as made in France when they are actually manufactured in the United States and Canada
Allegations: Failing to disclose that products contain ingredients that increase the risk of adverse health effects, including endometriosis, abnormalities in reproductive organs, and various cancers
Allegations: Failing to disclose that products contain ingredients that increase the risk of adverse health effects, including cancer
Allegations: Misrepresenting products as safe when they contain chemicals that increase the risk of cancer
Allegations: Falsely advertising that products provide protection from the sun for 24 hours
Allegations: Failing to disclose that products contain the carcinogen benzene
Allegations: Falsely advertising face brushes as waterproof
Allegations: Falsely advertising that products “restore [the] skin’s cushion” and “smooth wrinkles” when collagen applied topically does not penetrate skin to provide such benefits
Allegations: Misleadingly stating the amount of product in bottles without disclosing that bottles have defective pumps that fail to dispense significant amounts
Happy National Women’s Health Week.
Future squad goal: better #ad disclosure?
Agency gives L’Oréal a get-out-of-jail-free pass with deceptive advertising settlement.
Why TINA.org objects to the FTC’s proposed settlement with L’Oréal over deceptive advertising charges.
Company settles complaint about its gene claims.