Diet Coke
In October 2017, a class-action lawsuit was filed against Coca-Cola for allegedly making consumers believe that Diet Coke will assist weight loss and management by misleadingly marketing the soda as “diet” when, according to the complaint, the soda contains an artificial sweetener (aspartame) and scientific evidence shows that artificial sweeteners lead to weight gain and increase the risk metabolic disease, diabetes, and cardiovascular disease. (Geffner et al v. The Coca-Cola Company, Case No. 17-cv-7952, S. D. NY.)
For more information about other class-action lawsuits filed against Coca-Cola and TINA.org’s coverage of the company, click here.
For more information about other class-action lawsuits regarding soda and TINA.org’s coverage of the product, click here.
Class-Action Tracker
Vanilla Coke
Coca Cola Freestyle Souvenir Cup at Universal Parks
Diet Coke’s Marketing
Coca-Cola’s Sugar-Sweetened Beverages
Coca-Cola’s Soft Drink Labels
The Latest
Reality Check: TINA.org Calls on FTC to Address Virtual Influencers
Why the FTC should consider virtual influencers as it reviews its Endorsement Guides.
By The Numbers: Vanilla Flavor Class-Action Lawsuits
TINA.org is currently tracking 70 class actions challenging claims that a variety of foods and beverages are truly vanilla.
TINA.org’s Social Media Influencers Actions
A review of TINA.org’s work exposing deceptive marketing tactics by social media influencers.
Winter Olympics Stumble Out the Gate Re #Ad Disclosure
These brand-relationship disclosures are far from world-class.
BodyArmor
Sports drink company’s Haterade-fueled ad claims head to FTC for further review.