Dollar General’s Shelf Prices
Allegations: Charging consumers more than the price advertised on store shelves
DG Health Maximum Strength Lidocaine Pain Relief Gel Patch
Case Name (Date)
Hodorovych et al. v. Dollar General Corp.
22-cv-3415, N.D. Ill.
(June 2022)
Product/Service
DG Health Maximum Strength Lidocaine Pain Relief Gel Patch
Allegations
Misleadingly marketing that products last up to 12 hours when they regularly peel off within a few hours or minutes of being applied
Misleadingly marketing patches as “Maximum Strength” when they do not stay on for the advertised period of time and, as a result, do not provide the promised relief
Falsely marketing that products provide “Numbing Relief” when patches are not capable of providing such relief
Status
Pending
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