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Our Ad Alerts are not just about false and deceptive marketing issues, but may also be about ads that, although not necessarily deceptive, should be viewed with caution. Ad Alerts can also be about single issues and may not include a comprehensive list of all marketing issues relating to the brand discussed.

President’s Refi Program

Ad Alert

President’s Refi Program

This article sets off our suspci-o-meter for a couple of reasons. The phrase: “This one weird/easy/ridiculously easy trick” is almost always for something scammy. We don’t think the president can…

First American Home Warranty

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First American Home Warranty

This e-mail claims to be from a home warranty company, but none of the links function through our anti-Malware that sneaks onto your computer software. Ignoring unsolicited offers is usually…

American Home Shield

Ad Alert

American Home Shield

We got this spam email: This set off our suspicious-o-meter for a few reasons. First, it’s a spam email. Rarely does anything good come from spam emails. Second, the erratic…

Robocall Medical Alert Systems

Ad Alert

Robocall Medical Alert Systems

The FTC is warning consumers about illegal robocalls that pitch unwanted safety alert systems for older adults. The calls disguise themselves as a local number. If you pick up, the…

FTC Approves Changes to EnergyGuide Labels

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FTC Approves Changes to EnergyGuide Labels

The Established in 1914 under President Woodrow Wilson, the FTC is the United States government’s primary regulatory authority in the area of consumer protection and anti-competitive business practices in the…

Best Yet!

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Best Yet!

Best Yet!, a line of cedar-oil-based products claiming to treat and prevent bed bugs and lice, agreed to enter into a settlement with the FTC over allegedly deceptive advertising claims…

Nest Programmable Thermostats

Ad Alert

Nest Programmable Thermostats

Nest Labs Inc. claimed in advertisements for its Nest Programmable Thermostat that “89% of other programmable thermostats are not programmed because they are so complicated that most consumers do not…

Bank of America

Ad Alert

Bank of America

A direct mail advertisement by Bank of America promoting low refinancing rates for homeowners has some consumer advocates concerned the materials may be misleading. American Banker reported this week that…


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