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Do Media Outlets Have the Guts to Bounce Scam Ads?

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Do Media Outlets Have the Guts to Bounce Scam Ads?

Whose responsibility is it to vet ads for fraud?

The Direct Selling Association on Pyramid Schemes: Truth and Truthiness

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The Direct Selling Association on Pyramid Schemes: Truth and Truthiness

Guest blog by Peter Vander Nat and William Keep.

MLM Income Disclosures: When Average Does Not Equal Typical

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MLM Income Disclosures: When Average Does Not Equal Typical

Pyramid scheme experts explain how MLM income disclosures can be deceptive.

H.R. 3409: Protecting Pyramid Schemes, not Consumers

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H.R. 3409: Protecting Pyramid Schemes, not Consumers

Former FTC economist outlines issues with new “anti-pyramid” bill.

Where’s the Paper in The Paper Store?

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Where’s the Paper in The Paper Store?

What’s in a name?

Court Rules that Success by Health Was a Pyramid Scheme

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Court Rules that Success by Health Was a Pyramid Scheme

Court also finds that defendants made false and deceptive earnings claims.

The Enduring Primacy of Retail Sales in an MLM Context

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The Enduring Primacy of Retail Sales in an MLM Context

POST HIGHLIGHTS • Meaning of Amway rules (1979), especially the “70% rule” and subsequent deterioration • Koscot (1975), Omnitrition (1996), and BurnLounge (2014) provide seminal rulings on the determination of…

Campaign 2020: The Rise of the Influencer Election

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Campaign 2020: The Rise of the Influencer Election

Political candidates are jumping on the #InfluencerMarketing bandwagon.

Red Bull Settlement: It’s NOT about the Wings

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Red Bull Settlement: It’s NOT about the Wings

This proposed agreement is not as absurd as media coverage may have led you to believe.

Sunshine Week: Utah’s Small Step toward the Light

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Sunshine Week: Utah’s Small Step toward the Light

State moves closer to disclosing vital consumer complaints but there’s more work to be done.

Let’s Judge Mortgage Scammers

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Let’s Judge Mortgage Scammers

Deceptive mailings attempt to trick homeowners into thinking they need to take action.

Oh, Verizon

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Oh, Verizon

Navigating the minefield of wireless customer service.

Where’s the Ad? That Game Has Rules

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Where’s the Ad? That Game Has Rules

Spotting ads should not be that hard.

Do MLM Earnings Statements Constitute Deceptive Advertising?

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Do MLM Earnings Statements Constitute Deceptive Advertising?

Despite the availability of the data, MLM earnings statements fail to disclose crucial information to recruits, writes guest blogger William Keep.

TINA.org Hits Up the Marketing Conference Circuit

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TINA.org Hits Up the Marketing Conference Circuit

TINA.org hits the road to keep current on marketing trends and promote truthful advertising.

Oliver Has it Right

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Oliver Has it Right

Best explanation of native advertising yet.

Couldn’t Have Said it Better!

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Couldn’t Have Said it Better!

We welcome Ray to the not-fans-of-ads-disguised-as-editorial-content club.

Netflix Serves Up Cups of Advertising with ‘Gilmore Girls’ Campaign

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Netflix Serves Up Cups of Advertising with ‘Gilmore Girls’ Campaign

How much advertising do you take with your coffee?

Toying with Gender Marketing

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Toying with Gender Marketing

Not all girls like to play with dolls. What’s a race car girl to do when her favorite toys are marketed towards boys?

Midas Oil Change Coupon Stalls at Checkout

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Midas Oil Change Coupon Stalls at Checkout

A coupon only a mechanic can love.

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Do Media Outlets Have the Guts to Bounce Scam Ads?

The Direct Selling Association on Pyramid Schemes: Truth and Truthiness

MLM Income Disclosures: When Average Does Not Equal Typical

H.R. 3409: Protecting Pyramid Schemes, not Consumers

Where’s the Paper in The Paper Store?

Court Rules that Success by Health Was a Pyramid Scheme

The Enduring Primacy of Retail Sales in an MLM Context

Campaign 2020: The Rise of the Influencer Election

Red Bull Settlement: It’s NOT about the Wings

Sunshine Week: Utah’s Small Step toward the Light

Let’s Judge Mortgage Scammers

Oh, Verizon

Where’s the Ad? That Game Has Rules

Do MLM Earnings Statements Constitute Deceptive Advertising?

TINA.org Hits Up the Marketing Conference Circuit

Oliver Has it Right

Couldn’t Have Said it Better!

Netflix Serves Up Cups of Advertising with ‘Gilmore Girls’ Campaign

Toying with Gender Marketing

Midas Oil Change Coupon Stalls at Checkout