MICROCOOL* Breathable High Performance Surgical Gowns

Diet Coke

Ad Watchdog Files Complaint Against Gwyneth Paltrow’s Goop: TINA.org Calls Out Deceptive Health Claims

MADISON, CONN.  August 23, 2017 – With Goop, actress-turned-entrepreneur Gwyneth Paltrow has created a wellness empire based on unconventional products such as yoni eggs, Shaman-inspired medicine bags, and crystal therapy…

The Scoop on Goop, Gwyneth Paltrow’s Wellness Empire

What you should know about the pseudoscience at the center of the brand.

Fleischmann’s Margarines and Vegetable Oil Spreads

FTC Prescribes New Standard for Homeopathic Remedy Claims

Agency asserts that marketing claims for over-the-counter homeopathic products are likely misleading.

TINA.org Investigation Reveals MLM Industry Rife with Illegal Health Claims

MADISON, CONN. November 7, 2016 – Calling into question the Direct Selling Association’s commitment to consumer protection, a truthinadvertising.org (TINA.org) investigation has revealed that 97 percent of DSA member companies…

New Earth Health Claims Database

TINA.org investigation reveals illegal health claims used to market MLM supplements.

2016 Team Beachbody Health Claims Database

Symmetry Health Claims Database

Mannatech Health Claims Database

TINA.org investigation reveals illegal health claims used to market MLM supplements.

Plexus Breast Chek

Some claims are not checking out with this MLM’s marketing of its Breast Chek self-exam kit.

Healing Noni

Another noni juice manufacturer draws the ire of the FDA.

GlucoCoR

FDA warns supplement maker about unapproved diabetes treatment claims.

Amyloban 3399

Mosquito Authority

Reader sends in Zika-related ad targeting homeowners in South Carolina.

SevenPoint2 & CEO Boreyko Violating FTC Order

Alkaline MLM’s health claims add up to FTC consent order violations.

CasaLuna

Fruity, marijuana-infused chocolate bar touts miracle health claims.

POM Wonderful

How “crazy healthy” can a drink loaded with sugar really be?

Five Ad Trends to Red Flag in 2016

New fads, new ads.