Lawmakers Push for “Do-Not-Track” Consumer News Lawmakers Push for “Do-Not-Track” Marketers are watching you, but can you get them to stop?
Pink Ribbon Doesn’t Always Indicate A Healthy Buy Consumer News Pink Ribbon Doesn’t Always Indicate A Healthy Buy Should breast cancer foundations accept cash from companies selling these products?
WorkAtHomeAide.net: Check into this Marketer Ad Alert WorkAtHomeAide.net: Check into this Marketer This e-mail links to a fake news site. When you leave the site, a An advertisement that pops up in a new window when you’re browsing the internet. window directs…
How to Make a Cool $160 Million Through Deceptive Marketing Blog How to Make a Cool $160 Million Through Deceptive Marketing (U.S. Securities and Exchange Commission v. Citigroup Global Markets, Inc.) Step 1: Create a billion dollar fund by unloading assets you own that are soon to be (or are) worthless.…
Federal officials look to crack down on deceptive subscription marketing practices at broad range of firms Media Coverage Federal officials look to crack down on deceptive subscription marketing practices at broad range of firms Yeganeh Torbati, Washington Post
Marketers Wanted a New Generation to Target, Hence Alphas Media Coverage Marketers Wanted a New Generation to Target, Hence Alphas Emma Grey Ellis, WIRED
State says e-cigarette company changed its name, kept deceptive marketing Media Coverage State says e-cigarette company changed its name, kept deceptive marketing Robert Gehrke, The Salt Lake Tribune
Op-ed: Multi-level marketers need to stop disease-treatment claims Media Coverage Op-ed: Multi-level marketers need to stop disease-treatment claims Bonnie Patten, The Salt Lake Tribune
Utah quietly slashes fines from $1.1M to $31K for online e-cigarette marketers Media Coverage Utah quietly slashes fines from $1.1M to $31K for online e-cigarette marketers Dan Harrie, The Salt Lake Tribune
State cracks down on three e-cigarette marketers Media Coverage State cracks down on three e-cigarette marketers Mike Gorrell, The Salt Lake Tribune
Marketing rules too lax on e-cigarettes, critics say Media Coverage Marketing rules too lax on e-cigarettes, critics say Amber Hunt, USA Today
Worst False Ad Settlements of 2021 Consumer News Worst False Ad Settlements of 2021 Class-action settlements leave consumers behind.
$3 Million Verdict Should Give Deceptive Made in USA Marketers Pause Consumer News $3 Million Verdict Should Give Deceptive Made in USA Marketers Pause Jury puts a dollar value on a competitor’s false U.S.-origin claims.
TINA.org to FTC: Deceptive Recyclable Claims Belong in the Trash Consumer News TINA.org to FTC: Deceptive Recyclable Claims Belong in the Trash Recyclable claims for products that aren’t actually being recycled need to stop.
Puffery – A Marketer’s Right To Lie Consumer Basics Puffery – A Marketer’s Right To Lie Ads can legally lie to you as long as the lie is so obvious an exaggeration that you know not to take it seriously.