Multi-level Marketing: The Long and Short of It

The financial appeal of multi-level marketing companies attracts investors and swindlers alike.

Mary Kay Income Claims – 2017 Collection

Making Sense of Hedge-Fund Marketing

Hedge Funds can advertise now, but look before you leap.

‘Act Your Age’ = ‘Make A Terrible Financial Decision’

It might be a catchy slogan, but it’s not a universally good idea.

The Financial Trust Company

First Financial Security

Allegations: Misrepresenting that it protects consumers’ personal information when it failed to do so and there was a data breach in 2023

Mr. Dennis Lawrence, Financial Consultant?

This e-mail requests Data that can be used to identify you, like your name, address, birth date, or Social Security number as part of a bizarre pitch to get the…

Jusuru

TINA.org investigated Jusuru International, a California-based multilevel marketing company that sells supplements called Liquid BioCell and skin care products called Stromaderm, and found that the company used unsubstantiated disease-treatment claims…

FTC’s Arise Case Gives Consumer Advocates a Pick-Me-Up

Some *brighter* news after the Loper Bright SCOTUS decision.

Vemma’s Version: Business Foolishness in the Extreme

Upon reading the transcript of the Sept. 15 court hearing re Vemma, which conveys the most unusual meanings that Vemma attributes to such common terms as customer, business opportunity, and…

FTC Launches Investigation into IML’s Business Opportunity

Agency seeks documents from former instructor and salesperson.

Matterport’s 3D Camera Business Opportunity

Primerica Income Claims

So You Say Your MLM Offers “Supplemental Income” – What Does That Mean?

Exploring the MLM industry’s latest pivot.

2017 Regal Ware Income Claims Database

TINA.org investigation reveals misleading income claims used to market MLM opportunity.

Mary Kay Off-Roads into Deceptive Income Claims

The pink Cadillac is just one of many things top-selling distributors tout but few distributors achieve.

The Enduring Primacy of Retail Sales in an MLM Context

POST HIGHLIGHTS • Meaning of Amway rules (1979), especially the “70% rule” and subsequent deterioration • Koscot (1975), Omnitrition (1996), and BurnLounge (2014) provide seminal rulings on the determination of…

FTC Sues Neora (formerly Nerium) Alleging It Was a Pyramid from the Start

FTC complaint also features deceptive health and income claims.

What You Should Know about USANA

Supplement MLM takes down dozens of deceptive claims following TINA.org investigation.

Market America Takes Down Deceptive Income Claims in Response to TINA.org

MADISON, CONN. November 2, 2020 A truthinadvertising.org (TINA.org) investigation has found hundreds of atypical and exaggerated income claims made by multilevel marketing company Market America on its website and social…