Green or Shady: Eco Friendly Scams Consumer News Green or Shady: Eco Friendly Scams We’ve all seen and heard the terms “green,” “eco-friendly,” “natural,” “environmentally safe,” and “ozone friendly” in ads or on product labels. Marketers across the globe have used these terms to…
Deceptive Marketing 101: Recyclable Claims Consumer Basics Deceptive Marketing 101: Recyclable Claims How products marketed as “recyclable” end up in landfills.
ActivePure Technology Air Purifiers Ad Alert ActivePure Technology Air Purifiers Products’ purported efficacy against COVID-19 reflects results from lab studies, not real-world studies. There’s a big difference.
Blueland Ad Alert Blueland Cleaning products company claimed every piece of packaging was “100% recyclable” when some materials were only compostable.
Cascade Platinum Ad Alert Cascade Platinum Detergent brand uses greenwashing in effort to convince consumers that running a less than full dishwasher is actually good for the environment.
GreenPan Cookware Class Action GreenPan Cookware December 2020: This case was voluntarily dismissed When a complaint is dismissed with prejudice, it cannot be refiled. because the named plaintiff reached a settlement agreement, the terms of which…
Simply Tropical Juices Class Action Simply Tropical Juices Allegations: Falsely marketing juices as “All Natural” when they contain synthetic chemicals that are harmful to people and the environment
Dairy Products from Tillamook County Creamery Association Class Action Dairy Products from Tillamook County Creamery Association Allegations: Deceptively marketing that the milk used in its dairy products comes from cows on small family farms in Tillamook County that are better for the environment, local community, and…
Simple Truth Chicken Class Action Simple Truth Chicken In October 2014, a false advertising class-action lawsuit filed against The Kroger Co. in February over its marketing of Simple Truth chicken was voluntarily dismissed. The complaint alleged that the…
Keystone RV Company’s Climate Guard, Polar Package Ad Alert Keystone RV Company’s Climate Guard, Polar Package TINA.org reader Tyla S. is not a happy camper.
FreshWorks Produce Saver Products Class Action FreshWorks Produce Saver Products In July 2018, a class-action lawsuit was filed against Rubbermaid and Newell Brands for allegedly falsely marketing that FreshWorks Produce Saver products create an “optimal environment” for produce that will…
Nutrio2 Ad Alert Nutrio2 The breathing room for this supplement decreases as NAD refers claims to the FTC.
How Clean Can Coal Really Be? Consumer News How Clean Can Coal Really Be? What are clean coal ads leaving out?
Natural American Spirit Ad Alert Natural American Spirit A healthier option to conventional smokes this cigarette brand is not.
Companies Painting VOCs with Broad Brush Consumer News Companies Painting VOCs with Broad Brush VOC-free claims can be tricky for paint, paint stripper and other products.
Nike’s ‘Sustainability’ Collection Ad Alert Nike’s ‘Sustainability’ Collection Lawsuit accuses retailer of greenwashing.
Nike’s Sustainability Collection Class Action Nike’s Sustainability Collection Allegations: Falsely marketing products as made with recycled, organic, and sustainable materials that reduce waste and the company’s carbon footprint and support a “Move To Zero” carbon and waste
FTC Must Strengthen Its Greenwashing Approach Blog FTC Must Strengthen Its Greenwashing Approach TINA.org submits comment regarding the need for more guidance and regulation
American Beverage Association’s Every Bottle Back Recycling Initiative Ad Alert American Beverage Association’s Every Bottle Back Recycling Initiative Inquiry finds trade group overstates environmental benefits of recycling program.