Live from New York, it’s … an ad for Zillow? Blog Live from New York, it’s … an ad for Zillow? Funny Saturday Night Live sketch raises more questions about show’s foray into branded content.
TINA’s Take: Supreme Court Considers Whether Liars Can Keep Money They Stole Blog TINA’s Take: Supreme Court Considers Whether Liars Can Keep Money They Stole TINA.org files brief in critical case concerning FTC authority.
Prevagen: The Dismal Facts & Figures that Led to TINA.org’s Objection Blog Prevagen: The Dismal Facts & Figures that Led to TINA.org’s Objection Pending class-action settlement leaves consumers behind.
Deceptive Income Claims – How Not to Market Your MLM Business Blog Deceptive Income Claims – How Not to Market Your MLM Business How income claims, even truthful ones, can be deceptive when marketing the MLM business opportunity.
TINA.org Urges FTC to Require Funeral Homes to Post Their Prices Online Blog TINA.org Urges FTC to Require Funeral Homes to Post Their Prices Online Funeral homes must keep up with the times.
Campaign 2020: The Rise of the Influencer Election Blog Campaign 2020: The Rise of the Influencer Election Political candidates are jumping on the #InfluencerMarketing bandwagon.
TINA Weighs in on New Rules for Investment Adviser Advertisements Blog TINA Weighs in on New Rules for Investment Adviser Advertisements After almost 60 years, it’s time to update advertising law.
Court Rules that Success by Health Was a Pyramid Scheme Blog Court Rules that Success by Health Was a Pyramid Scheme Court also finds that defendants made false and deceptive earnings claims.
Marketers Downplay Consumer Harm Caused by Negative Option Offers Blog Marketers Downplay Consumer Harm Caused by Negative Option Offers Marketers are attempting to put a positive spin on the negative option.
Chevy Says Its Silverado Is ‘The Official Truck of Real People.’ Really? Blog Chevy Says Its Silverado Is ‘The Official Truck of Real People.’ Really? Not all of the puffed-up claims in this TV ad can be defended as puffery.
Prevagen Is Going to the Dogs Blog Prevagen Is Going to the Dogs Second Circuit rules FTC/NY case against Prevagen can proceed.
Editorial and Sponsored Content: Whose Line Is It Anyway? Blog Editorial and Sponsored Content: Whose Line Is It Anyway? NAD decision regarding affiliate links sets a dangerous precedent for advertisers to manipulate editorial content.
Content Confusion in an Era of Fake News Blog Content Confusion in an Era of Fake News Study demonstrates that effectively designed native advertising disclosures can decrease consumer deception.
TINA.org to Nerium: Take Down Questionable Health and Income Claims Blog TINA.org to Nerium: Take Down Questionable Health and Income Claims Watch for #NeriumTruth social media campaign exposing company’s inappropriate health and income claims.
Fyre Festival Dumpster Fire Blog Fyre Festival Dumpster Fire Trouble in social media influencer paradise.
The Fundamental Takeaway from FTC v Vemma Blog The Fundamental Takeaway from FTC v Vemma Vemma settlement clarifies FTC’s position on what constitutes a legitimate MLM.
Flexiblity is not Free Blog Flexiblity is not Free The math doesn’t add up in your favor at FlexShopper.com’s rental site.
A Prescription for a Congested Commute Falls Short Blog A Prescription for a Congested Commute Falls Short This doc’s pushing a quack cure.
The Unsettling Ticketmaster Settlement Blog The Unsettling Ticketmaster Settlement This settlement goes in the worst file.