In February 2019, a class-action lawsuit was filed against Campbell Soup Company regarding the marketing for V8 Energy, V8 Energy – Sparkling, and V8 Energy – Diet. The complaint claims that the company:

  • Falsely markets that the caffeine in the drinks provides “steady energy” and does not cause a crash when, according to plaintiffs, these claims are based on “faulty science, implausible studies and consumers’ erroneous impressions;”
  • Misleadingly markets that the drinks are comprised of the fruit and vegetable juices in the product name when, according to plaintiffs, the main ingredient in a majority of the drinks is concentrated sweet potato juice, which is not in the product name; and
  • Falsely advertises that the drinks have “No Added Sugars.”

(Simon et al v. Campbell Soup Company, Case No. 19-cv-1209, E. D. NY.)


Class-Action Tracker

V8 Splash

Class Action

V8 Splash

Allegations: Misleadingly marketing beverages as naturally-flavored fruit juices

V8 Fruit and Vegetable Blends

Class Action

V8 Fruit and Vegetable Blends

Allegations: Misleadingly marketing juice blends as healthy when consuming juices increases the risk of cardiovascular disease, diabetes, obesity, and death

Nutrient Content Claims on Plum Organics Baby Foods

Class Action

Nutrient Content Claims on Plum Organics Baby Foods

Allegations: Deceiving consumers by representing that products will provide a certain amount of protein, fiber, and omega-3s when such nutrient content claims are prohibited on foods for children under two…

Goldfish Crackers

Class Action

Goldfish Crackers

Allegations: Failing to disclose that crackers marketed as containing “0g Sugars” are not low calorie and are not for weight control as required by FDA regulations


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