TINA.org Action Sheds Light on SunPowerLED’s False Endorsement Claims
Letters alert agencies and organizations to company’s improper marketing.
A false advertising class-action lawsuit was filed against The Nuplexa Group in January 2016. The complaint alleges that the company misleadingly markets Texas Superfood Select as a dietary supplement providing consumers with the same nutritional value as 12 servings of fruits and vegetables when such claims are not true. According to the complaint, 12 servings of fruit and vegetables contain more than the supplement’s .5 grams of fiber because one medium-sized apple contains approximately 4.4 grams of fiber and one medium-sized pear contains approximately 5.5 grams of fiber. The lawsuit was transferred to federal court in February 2016. (Rosenblatt et al v. The Nuplexa Group, Inc. and Dr. Dennis Black, Case No. 16-cv-1064, D. NJ.)
Letters alert agencies and organizations to company’s improper marketing.
TINA.org discovers some roadblocks to unlocking this purportedly free offer.
New research points to “no.”
Why disclosures are key to protecting informed consumer choice and competition.
Permanently banned from MLM, Noland has found other ways to exploit consumers.