How Marketers Trick Kids, and Why Parents Should Worry
Herb Weisbaum, Consumers’ Checkbook
In February 2018, a class-action lawsuit was filed against Simple Mills Inc. for allegedly misleadingly marketing its Almond Flour Crackers to make consumers believe that the exclusive flour ingredient in them is almonds when, according to the plaintiffs, the most predominant ingredient in the crackers is a “Nut and Seed Flour Blend” of almonds, sunflower seeds, and flax seeds. (Sanabria et al v. Simple Mills Inc., Case No. 18-cv-809, E. D. NY.)
Herb Weisbaum, Consumers’ Checkbook
TINA.org pulls back the covers on this company’s Made in USA marketing.
Brand partnerships worthy of a big “doom!”
Derek Kravitz, Consumer Reports
Here were some of the worst ads TINA.org investigated this year.