Does Gatorade ‘Hydrate Better than Water’?
Lawsuits takes aim at sports drinks’ superior hydration claim.
In July 2015, a class-action lawsuit was filed against Salomon North America for allegedly deceptively marketing Salomon Speedcross 3 CS shoes as waterproof (i.e., prevents water from entering) when, in reality, only the area near the toes is waterproof and the rest of the shoe is only water resistant (i.e., designed to resist but not prevent water from entering). (Brendon et al v. Amer Sports Company et al, Case No. 2015-CH-10239, Illinois Circuit Courts, Cook County)
For more information about the advertising of shoes and TINA.org’s coverage of the product, click here.
Lawsuits takes aim at sports drinks’ superior hydration claim.
Esther Lian, Inc.com
Georgia Fearn, Inc.com
Lawsuits attempt to clear the air.
These “waterless” beauty products contain some surprising ingredients.