
Sundown Kids Complete Multivitamin Gummies
Allegations: Falsely marketing multivitamins as “complete” when they are missing certain B vitamins
In June 2017, a class-action lawsuit was filed against Rexall Sundown for allegedly falsely marketing Osteo Bi-Flex (a glucosamine supplement) as providing joint health benefits —such as “support[ing] joint comfort” and “help[ing] strengthen joints while helping to maintain joint cartilage essential for comfortable joint movement” – when, according to plaintiffs, the ingredients do not support or benefit joint health. (Seegert et al v. Rexall Sundown, Inc., Case No. 17-cv-1243, S. D. CA.)
For more information about the marketing of glucosamine supplements, click here.
Allegations: Falsely marketing multivitamins as “complete” when they are missing certain B vitamins
Can you earn a salary just by placing a small sticker on your car?
Lawsuits accuse companies of using deceptive claims to reel in consumers.
U.K. ad regulator takes issue with celeb endorsement.
Why “taking BART” from Oakland to San Francisco costs more than advertised in this billboard.
Today’s teenagers are uniquely positioned in the marketing world.