Nutrafol
TINA.org found hair growth supplement company using deceptive marketing tactics to sell products.
Malich et al. v. Nutraceutical Wellness, Inc.
23-cv-6146, S.D.N.Y.
(July 2023)
Nutrafol
Falsely marketing products as “clinically proven” to grow hair and treat hormone imbalances
Implying that products treat hormone imbalances that cause hair loss without FDA approval to make such claims
Misleadingly representing that products support hormonal and metabolic health when they contain harmful ingredients
Pending
TINA.org found hair growth supplement company using deceptive marketing tactics to sell products.
Allegations: Falsely marketing that the ingredients in products are “medical grade” and “clinically proven” to treat hair loss and that products were formulated by physicians
Allegations: Misleadingly marketing products as “clinically proven” to improve hair growth and prevent shedding
Some of the worst ads TINA.org covered this year.
TINA.org files complaint with the FDA and FTC over company’s hair growth claims.
Supplement and serum companies are targeting consumers experiencing hair loss.
Illegal claims that company’s products prevent hair loss also need to go.