Not So Sweet: The Deceptive Marketing of Candy
Sometimes the trick is the treat.
Nabisco Newton Cookies
May 2015: The Ninth Circuit Court of Appeals affirmed the district court’s dismissal of the case.
October 2013: The named plaintiff filed a Notice of Appeal regarding the dismissal.
September 2013: A federal judge dismissed a class-action lawsuit filed against Mondelez International, Inc. d/b/a Nabisco. The complaint claimed that the company misleads consumers by marketing products – including the Strawberry Newtons and the Raspberry Newtons – as “made with real fruit” when the products actually contain fruit purée. The judge dismissed the complaint finding that the plaintiffs failed to adequately plead that puréed fruit is not “real fruit.” (Manchouck et al. v. Mondelez International Inc. d/b/a Nabisco, Case No. 13-cv-02148, N.D. Cal.).
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