Discounts on LensCrafters Eyewear
Allegations: Falsely advertising discounts off of artificially inflated reference prices
LensCrafters
December 2016: The case was dismissed.
2016: A false advertising class-action lawsuit was filed against LensCrafters for, among other thing, allegedly advertising that customers who purchase eyeglasses at LensCrafters receive the benefits of its exclusive AccuFit® Digital Measurement System, suggesting that customers will obtain their pupillary distance measurement, when, in reality, LensCrafters withholds this information in order to preclude customers from getting their eyeglass prescriptions filled elsewhere. The lawsuit was originally filed in April 2016 and transferred to federal court in June 2016. (Friest et al v. LensCrafters et al, Case No. 16-cv-3327, D. NJ.)
Class-Action Tracker
LensCrafters Accufit® Digital Measurement System
Allegations: Falsely advertising that the system “measures your eyes five times more precisely than traditional methods, down to a tenth of a millimeter” when LensCrafters uses a “decades-old technology” and…
Discounts at LensCrafters
In July 2017, a class-action lawsuit was filed against LensCrafters for allegedly deceptively advertising pricing discounts on prescription lenses. Specifically, plaintiffs claim that the retailer advertises specific percentage discounts off…
The Latest
Ad or Not? James Corden and The Late Late Show
Lots of James Corden’s Late Late Show segments go viral but which are ads?