
CATrends: False Shelf Pricing
Consumers complain about higher prices at checkout.
A class-action lawsuit was filed against Kraft Foods in May 2014 (and amended in November 2014) for allegedly misleadingly labeling and advertising Kraft Natural Shredded Cheddar Cheese as “natural” when it actually contains artificial ingredients, flavor, and coloring. (Morales et al v. Kraft Foods Group, Inc., et al, Case No. 14-cv-04387, C. D. CA.).
For more information about other class-action lawsuit filed against Kraft Foods and TINA.org’s coverage of the company, click here.
Consumers complain about higher prices at checkout.
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