How Marketers Trick Kids, and Why Parents Should Worry
Herb Weisbaum, Consumers’ Checkbook
In September 2019, a class-action lawsuit was filed against Kedem Food Products for allegedly misleadingly marketing that its 100% Pure Grape Juice is “Pure Grape Juice” when, according to plaintiffs, the juice contains the synthetic preservative potassium metabisulfite. (Weisberg et al v. Royal Wine Corp. d/b/a Kedem Food Products and Kedem LLC d/b/a Kedem Food Products, Case No. 19-cv-5061, E. D. NY.)
Herb Weisbaum, Consumers’ Checkbook
TINA.org pulls back the covers on this company’s Made in USA marketing.
Brand partnerships worthy of a big “doom!”
Derek Kravitz, Consumer Reports
Here were some of the worst ads TINA.org investigated this year.