In August 2016, a class-action lawsuit was filed against PepsiCo and Izze Beverage Co. for allegedly deceptively marketing Izze Sodas. Specifically, the complaint alleges that the companies claim the sodas…
In June 2018, a class-action lawsuit was filed against Pepsico for allegedly falsely marketing Izze Sparkling beverages as having “No Preservatives” when, according to the complaint, the drinks contain the preservatives citric acid and ascorbic acid. Plaintiffs also claim that the company misleadingly markets the beverages as having “No Sugar Added” without disclosing that the beverage is not low in calories, as required by federal regulations. According to the complaint, the beverages have more calories than some similar products that do not have sugar in them. (Toribio et al v. Pepsico, Inc., Case no. 18-cv-3637, E.D.N.Y.)
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