
Herbal Essences Bio Renew Vanilla Honey & Vitamin B Shampoo
Allegations: Misleadingly marketing shampoos as plant-based and natural by using the phrase “Real Botanicals” and the Royal Botanical Gardens Kew seal on the bottles
McWhorter et al. v. The Procter & Gamble Co.
24-cv-806, N.D. Cal.
(Feb. 2024)
Herbal Essences and Pantene Essential Botanicals Shampoos and Conditioners
Falsely marketing the percentage of natural ingredients in products
Pending
Allegations: Misleadingly marketing shampoos as plant-based and natural by using the phrase “Real Botanicals” and the Royal Botanical Gardens Kew seal on the bottles
Allegations: Failing to disclose that products contain the carcinogen benzene
Allegations: Failing to disclose products contain the carcinogen benzene
Allegations: Failing to disclose products contain a carcinogen
January 2019: This case was voluntarily dismissed When a complaint is dismissed with prejudice, it cannot be refiled., the reasons for which have not been disclosed. February 2017: A class-action…
These brand-relationship disclosures are far from world-class.
Instant replay shows six instances in which Super Bowl 52 advertisers have fumbled ad claims.
Ad Watchdog TINA.org Files FTC Complaint MADISON, CONN. January 23, 2018 – Despite a national advertising campaign showcasing patriotic imagery, highlighting its Boston headquarters, and heavily promoting its “Made in…
TINA.org files FTC complaint over Gillette’s false and deceptive Made in the USA claims.
The U.S. flag features prominently in this Gillette ad despite the fact that many of its products aren’t “Made in the USA.”