A Brand Story
Be wary of questionable and deceptive claims in origin stories.
June 2017: This case was voluntarily dismissed When a complaint is dismissed without prejudice, an amended version of the complaint can be refiled., the reasons for which have not been disclosed.
February 2017: A class-action lawsuit was filed against Infinite Beauty, Gold Elements Valencia, and Premier Retail Group for allegedly falsely marketing the Gold Elements product line – including Face-Lift Creams and Serums – as providing non-surgical facelifts and claiming that results will last for fifteen years without adequate scientific evidence to support such claims. (Young et al v. Nature’s Elite, Inc. d/b/a Infinite Beauty, Gold Elements Valencia, Inc., and Premier Retail Group, Inc. and Does 1-10, Case No. 17-cv-421, E. D. CA.)
For more information about other class-action lawsuits regarding cosmetics and TINA.org’s coverage of the products, click here.
Be wary of questionable and deceptive claims in origin stories.
Mounting lawsuits accuse Meta of breaking privacy promises.
Breaking down the fine print of this March Madness commercial.
Advertised $19.99 price deserves an official review.
When the sale price is the regular price.