Michelob ULTRA Hard Seltzer
Consumers aren’t the only ones who watch the ads. Competitors do too.
Fry’s Electronics Dragon Naturally Speaking
A class-action lawsuit was filed against Fry’s Electronics and Nuance Communications for allegedly falsely advertising that the Dragon Naturally Speaking software can recognize speech with 99% accuracy. The lawsuit was originally filed in state court in August 2012 and transferred to federal court in October 2012. (Michael Nathan v. Frys Electronics, Inc., et al., Case No. 12-cv-08677)
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Clorox Splash-Less Bleach
Less splash, more confusing marketing.
Valentine’s Day Deception: Don’t Fall for These Bad Ads
From “Belgian” chocolates made in the U.S. to knockoff engagement rings, be wary of these roadblocks to love.
Oatly’s Super Bowl Ad
Why you won’t see this ad in Sweden, where Oatly is headquartered.
CeraVe
Do dermatologists really recommend CeraVe more than any other skincare brand?